HISENSE H40
TECHNOLOGY / ELECTRONICS / B2C
OVERVIEW
An immersive digital experience to launch a flagship mobile product for the global electronics company Hisense. Storytelling through interactivity.
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(Post launch // Minimised functionality)
An iterative and story driven strategy process. Combining UX with creative direction to define the experience and the visual execution of the product. Highly collaborative with both stakeholder, development teams and 3D artists.